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So Snapchat is reportedly about to launch a gaming platform and the announcement is as soon as today, 4th of April, 2019 at the Snap partner summit.

So why does Snap INC want to enter the gaming scene?

For those of you who do not know, Snap INC is partly owned by Tencent as well as they hold 12+% share of Snap INC. Tencent as well know are quite the big boys in the world of gaming and this share holding may be a something to do with it.

Another reason for Snap INC to enter the gaming market would be because most of their users age group is around 13 to 26 which gives them a very high chance of potentially grabbing most of their current audience and invite new audience to be a part of the Snap INC gaming scene.

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Devangshu “Gridz” Rath

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